Activate, Optimize, & Scale Your Channel Marketing with the SHIFT Platform
Technology-enabled solutions for driving incentives, marketing automation and local activation
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Driven by Technology
SHIFT platform
Integrated, AI-powered technology & services that optimize your channel
Incentive, Co-Op and SPIFF Programs
Efficient, full-lifecycle dealer engagement including:
- Sales data ingestion and earned-fund calculation
- Allocation, reimbursement, and accelerated payment of funds
- Integration with marketing automation platform for funds usage and claims
- Compliance monitoring, audits, and full reporting
Marketing Automation
Centralized dealer access to:
- Brand-approved offers, promotions, and assets
- Self-service ordering of print, POP, merchandise, and campaigns
- Customizable, brand-compliant ad & collateral templates via our AdBuilder tool
Local Activation
Brand-compliant dealer support including:
- Localization of brand-approved national and regional promotions
- Program-compliant digital & traditional marketing campaigns
- Responsive dealer websites
Key metrics
SHIFT's experience, scale and impact
Proven expertise powering high-performance channel outcomes.
Our Industries
Industries we work with
SHIFT connects brands to their channel partners with marketing automation solutions.
Manufacturing 
Automotive 
Retail 
Agriculture For over 30 years, SHIFT has guided companies with effective channel marketing solutions.
Think of SHIFT as your “Marketing Engineers,” building communication bridges across the channel to drive sales.
Connect With Us
Discover how SHIFT helps your channel grow
SHIFT connects brands and channel partners.