Supporting Brands Across the Channel Marketing Ecosystem

We needed an effective way to incentivize dealer performance and boost loyalty. We chose SHIFT for their tech-forward approach, robust platform and channel marketing expertise. SHIFT built an end-to-end online solution to support a new dealer marketing fund program as well as provide performance dashboards.

The platform ingests sales data, calculates marketing fund accruals and manages each dealer's funds balance as they purchase compliant marketing services & merchandise or submit claims for reimbursement online.

The site also displays 2 personalized dashboards – one that allows dealers to view their qualifying unit sales along with estimated payouts & growth goals; and another which shows their top SKUs & tire sizes as compared to in-market data.

We highly recommend SHIFT for their proactive problem-solving, meticulous attention to detail, efficient project management skills, and swift implementation. Their professionalism and straightforward collaboration have greatly simplified administrative tasks, freeing up our internal resources for optimal use.

SHIFT has been an invaluable partner in helping us achieve our marketing goals. In collaboration with SHIFT, we successfully developed four marketing sites tailored for our sales team, dealers, and corporate employees. The team at SHIFT worked diligently to consolidate multiple vendors for print and promotional items, enabling us to establish a one-stop-shop for accessing logos, brand guidelines, product and marketing assets, as well as purchasing promotional and customized printed materials.

Beyond simplifying our procurement processes, SHIFT's marketing automation platform has significantly eased the burden on our team by streamlining marketing support requests and effectively managing regional sales budget spending on promotional, print, and other marketing efforts. In addition, their platform provided us with comprehensive reporting capabilities, offering valuable insights into our spending that were previously unavailable.

What truly sets SHIFT apart is their ability to seamlessly address our unique requirements. Having previously worked with SHIFT in a different industry, I can attest to the depth of their knowledge and offerings, which have proven to be applicable and impactful across any vertical. We are grateful for the exceptional partnership with SHIFT and look forward to continued success working together.

We needed an efficient and effective way to digitally create, optimize, manage, and update our sales and marketing collateral. The current way of working was outdated, inefficient, and not scalable at the speed and budget we needed. We contracted SHIFT to partner on this -- among many other key strategic projects.

Through this great partnership with SHIFT, we were able to reduce the speed of editing to market for our sales and marketing collateral. Not only did they support us with speed, but they also provided a scalable digital asset management process to ensure accuracy and graphic design excellence. This project allowed our team to focus on other internal tasks due to the trust, speed, and efficiency of the SHIFT teammates.

The SHIFT team is the best partner I've experienced in almost 20 years of working with marketing vendors. They take time to understand your team, your needs, the project, and more. In every aspect, they go above and beyond to overdeliver on projects and communications.