Channel Partner Solutions
Whether you are a retailer, distributor, or manufacturer, SHIFT can provide your partners with all the marketing power they need. From creative services and marketing portals to live support for partner staff, we offer a wide array of offerings to support your partners and ensure and enhance brand integrity
SHIFT develops branded and industry-specific media & advertising in consistent, creative ways.
Our expertise and media relationships ensure you get the most out of your advertising investment. We create and execute customized campaigns and advertisement tactics to help your channel partners maximize their impact in their local markets.
- Low fund utilization across partners
- Manual claims and approval processes
- Limited visibility into fund usage
- Inconsistent program adoption
Digital Advertising
To engage your existing and potential customers online, SHIFT offers digital advertising services and expertise. From incentivizing local shoppers to enticing current subscribers, we’ll collaborate to connect you with your target audience. Our services include:
- Search Engine Marketing (SEM)
- Search Engine Optimization (SEO)
- Display Advertising
- Google Business Profile
- Retargeting
- Video Marketing
- Promotion Landing Pages
- Email (Database/Triggered/Conquest)
- Paid Social Media
- Responsive Websites
Traditional media & campaigns
With over 30 years of traditional media experience, you can be confident that SHIFT can help you reach the right audience with captivating & cost-effective campaigns. Our planners and buyers are skilled at delivering promotion-driven, retail-focused messages to target customers. Our services include:
- TV - Broadcast & Cable
- Broadcast Radio
- Digital Radio
- Direct Mail
- Point of Purchase / In-Store Displays
Advertising, marketing & sales collateral
SHIFT is an expert in designing clear, concise messaging, communications & tools that keep your workforce, dealers, distributors, and partners educated about your product and brand. Based on client communication goals, we gather all the relevant information, plus supporting documentation, then distill it down to understandable content including sell/product sheets, presentations, email, website content, downloadable handouts, and more.
- Our full campaigns can include print ads, direct mail, flyers, digital, email, display ads, video ads, and social media. After a strategic consultation, we’ll create an optimal plan that meets or exceeds your marketing and budget goals.
- To serve all of your channel marketing needs, our focused design projects such as retail offer creative, radio scripts, produced TV or radio spots, event invitations, billboards, logos, etc., can be a vital resource.
- SHIFT also excels at creating effective, concise sales/product collateral to provide your distribution partners with the tools they need.
Measurable results across channel programs
SHIFT helps organizations improve efficiency, visibility, and performance across their channel fund programs.
SHIFT helped streamline our fund management process, improving visibility and significantly reducing the time required to process claims across our dealer network.
Global Manufacturing Brand
Discover how SHIFT helps your channel grow
SHIFT connects brands and channel partners.