Simplifying Channel Sales & Marketing for Enterprises


In both the personal and professional arenas, most people are busy and juggling multiple priorities, projects and goals. When you depend on individuals and organizations outside of your control for success, it’s important to have tools that simplify processes and provide control, support and insight into what’s happening so that you can achieve your goals. For enterprises that rely on distributors, wholesalers, and dealer partners to sell their products, SHIFT offers innovative solutions designed to simplify and enhance the selling process through channel marketing.

Supporting Channel Partners for Optimal Results

At SHIFT, the focus is on supporting and maximizing the potential of channel partners. Our solutions are specifically designed to optimize communication, align incentives, and drive sales at the local level. With over 30 years of experience in channel marketing, SHIFT excels at guiding companies efficiently and effectively towards their goals.

Key Products and Solutions

  • Marketing Automation Platforms: SHIFT provides a comprehensive marketing ecosystem that serves as a one-stop-shop for employees and partners to access all the necessary tools and materials to promote and sell products effectively.
  • Comprehensive Funds Management: Managing co-op, accrual, BDF, and MDF programs can be complex. SHIFT simplifies this process by offering end-to-end creation and management solutions, providing clients with better control and insights into their spending.
  • Sales Incentive Enablement Solutions: Leveraging data-driven solutions, SHIFT makes it easier for clients to track channel partner sales, reward performance, and support marketing efforts, ultimately driving sales growth.

The SHIFT Difference

What sets SHIFT apart is our unique client-focused approach to channel sales and marketing. Unlike traditional SaaS providers, SHIFT goes beyond offering software solutions by delving deep into clients’ specific pain points and requirements. By leveraging technology, automation, and client/partner data, SHIFT minimizes channel inefficiencies and maximizes local sales potential.

Experience and Expertise

With over 30 years of industry experience, SHIFT has honed its craft in channel sales and marketing. We pride ourselves on our in-depth knowledge of clients’ businesses and their channel partners, often integrating seamlessly with their marketing and sales operations teams. This deep understanding allows SHIFT to customize solutions that efficiently and effectively address clients’ challenges.

SHIFT’s commitment to excellence and client satisfaction has led to continued growth and success for both the company and its clients. If you are looking to streamline your channel sales and marketing efforts, SHIFT is the partner you need to elevate your business to the next level.